Your book has won an award! 5 tips for getting publicity

You’ve won this great award for your book. Now that the ceremony is over and the initial glow has lessened, how do you get some well-deserved publicity from it? 1. Tell everybody you know and celebrate! Then, write a press release that includes what the award is, and why you won it. 2. Send the [...]

March 23, 2011 · Mary · 2 Comments
Tags: , , ,  Â· Posted in: Marketing, social networking

Cool ways to promote on Facebook that’s not really promoting

I know a lot of authors on Facebook, but not too many are taking advantage of fan pages, where you can promote your business or service or book. One of the dilemmas of Facebook is deciding whether you want to focus on personal relationships – family and friends – or friend everyone you can who’s [...]

June 29, 2009 · Mary · No Comments
Tags: , , , , , ,  Â· Posted in: Marketing, social networking

Help a reporter out

Would you like to be quoted as an expert by reporters, bloggers, and authors? Sign up to get a free subscription to Help A Reporter Out. Help A Reporter Out (http://www.helpareporter.com/) is a free service that aims to hook reporters up with expert sources for stories, blogs, books and websites. Founder Peter Shankman started the [...]

December 15, 2008 · Mary · No Comments
Tags: ,  Â· Posted in: Buy The Book Marketing, Marketing

Become the quotable local expert for your newspaper

One of the many ways to attract a reporter’s attention is to “localize” the national news by offering commentary on the event as a local expert. Can you become a quotable expert in your field for the local press? Are you a marriage counselor or a relationship expert? How do you weigh in on the [...]

December 6, 2008 · Mary · No Comments
Tags: ,  Â· Posted in: Buy The Book Marketing, Marketing