Discover Info Product Gold
If you’re a small business owner, you’re probably familiar with the idea of information products: e-books, audio recordings, webinars, etc. that you can sell or give away – usually downloaded directly from the Internet.
And you are probably familiar with the benefits of information products: passive revenue, giving folks who aren’t ready to buy a way to sample what you do, reaching a far broader group than you could working one-on-one, having products complementary businesses can sell for you, etc.
But you may also feel a little intimidated by the idea of creating an information product. Perhaps you’re worried that
* you’re not a real expert
* you hate to write (or you’re petrified by microphones)
* you can’t afford to buy fancy schmancy equipment to create multimedia
* you hardly have the time to learn a bunch of new skills
Fortunately, I’ve developed some short cuts. One such short cut is “re-purposing” stuff you’ve already created.
Finding “Hidden Treasures”
A few years ago, my aunt and uncle were moving and gave me an old leather chair that I had always admired. It was a little worn but super comfortable and I needed furniture for my apartment.
A designer friend of mine was visiting and when he saw the chair, asked me if he could take a closer look. It turned out my comfortable old chair was a designer original from the early 1960’s. My friend who is into furniture from the 50’s and 60’s told me if I was ever interested in selling the chair it was worth a couple thousand dollars.
…But on My Hard Drive?!
Ok, the presentation you gave at last month’s chamber of commerce meeting may not get you a couple thousand dollars on eBay but if it can help your prospects and customers solve a problem, it has real value.
… and it may be something you can sell as an information product.
If you’ve written
* presentations
* white papers
* blog posts
* articles
* a book
You probably have at least one information product. I’ll show you how to find and repurpose old materials into revenue-producing information products in this home study course.
Discovering Info Product Gold on Your Hard Drive
In this course, you’ll learn:
* A two-step audit to identify the best candidates for repurposing into info products
* The five signs that you have “golden nugget” (information valuable to your customers)
* How make sure you’re delivering information in the way your customers prefer
* The four most common pitfalls to repurposing information and how to avoid them
* When it makes the best business sense give your product away
* How to create products that have your customers coming back for more
You will also receive:
* An detailed outline and mindmap of the presentation
* The Discover Info Product Gold on Your Hard Drive Tool Kit that will show you step by step how to find your own golden nuggets waiting to be repurposed
* The audio recording of the teleseminar
Details:
Cost: $29
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(You’ll receive an email giving you the link to download your audio recording and workbook.)
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