Archive for the ‘social networking’ Category
If you’re marketing online, be thankful for…
1. WordPress. The open source blog software enables you to build a great website without knowing any code. And it enables me and millions of others to blab endlessly about great observations, information and sometimes just….stuff. 2. The thousands of how-to sites that tells you everything you need to know about marketing online, how to [...]
November 24, 2009
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Mary ·
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Tags: Google Analytics, how-to sites, online marketing, social media marketing, YouTube · Posted in: internet, Marketing, social networking
The latest social media marketing trend: actually be social
Small is the new big. For once, I feel I am in the middle of the new “latest thing.” (I am not an early adaptor. I’m still excited about getting an iPod shuffle last Christmas.) I’ve wondered for a while whether it was such a great idea to be on so many social media sites that [...]
October 15, 2009
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Mary ·
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Tags: internet marketing, social marketing, social media marketing · Posted in: Buy The Book Marketing, Facebook, internet, Marketing, social networking
Your social media strategy: lead, don’t chase!
I like to start my day with a nice, leasurely walk with my dog, Maggie. Maggie, however, regards the sight of the leash as her invitation to start a game of keep-away. She gets that “I’m about to do something that will piss you off” look on her face, followed by taking off around the dining room table. (Dogs love to [...]
September 28, 2009
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Mary ·
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Tags: dog training, how to network, social media marketing · Posted in: internet, Marketing, Running your small business, social networking
LinkedIn Answers: Get feedback from your network
Ask and you shall receive. I posted this question to my LinkedIn connections: Are you looking for quantity or quality in your LinkedIn and Facebook connections? I’ve been reading a lot about why we should limit our connections online in order to actually build relationships. What’s the point of having a billion contacts online if they [...]
July 6, 2009
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Mary ·
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Tags: LinkedIn, polling, social marketing, social networking · Posted in: internet, Marketing, social networking
Cool ways to promote on Facebook that’s not really promoting
I know a lot of authors on Facebook, but not too many are taking advantage of fan pages, where you can promote your business or service or book. One of the dilemmas of Facebook is deciding whether you want to focus on personal relationships – family and friends – or friend everyone you can who’s [...]
June 29, 2009
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Mary ·
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Tags: book promotion, Facebook, getting publicity, Marketing, online marketing, online promotion, promotion · Posted in: Marketing, social networking
Are we there yet?
Summer always brings back fond memories of childhood summer vacations. Mom, Dad, and the three kids would pile into the loaded car, hit the road, and drive. And drive. And drive. It wasn’t until years later that I realized the purpose of a road trip was to actually periodically get out of the car and [...]
June 15, 2009
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Mary ·
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Tags: All about blogging, Facebook, social networking, Twitter · Posted in: All about blogging, social networking
Unfriending on Facebook
It began innocently enough. A friend request on Facebook. I saw we had some friends in common, though I didn’t know this person. Why not? I thought, and hit the button to confirm them as a friend. Then it started. The constant requests to join groups. The multiple invitations to events. The barrage of emails. [...]
May 18, 2009
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Mary ·
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Tags: Facebook, Marketing, social marketing, unfriending · Posted in: Marketing, social networking
Social networking: everything old is new again
I was talking to a collegue today about a class we’re teaching on how to do social networking. In the course of the conversation it occured to me that the supposedly “radical” ideas behind promoting your business by participating on sites like Facebook aren’t all that new or radical. Here’s the basic tenets of social [...]
February 26, 2009
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Mary ·
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Tags: Facebook, kindergarten report card, social networking · Posted in: social networking







