Archive for the ‘All about blogging’ Category
How to answer your clients’ questions: FAQ page? User’s guide?
The frequently-asked-questions page or FAQ has been seen on websites since the dawn of the internet. Is an FAQ page still relevant for your website and your clientele? I’ve been thinking about FAQ pages and users’ guides a lot lately. I’ve been working with a client on a membership site that has a mostly tech-averse [...]
July 8, 2011
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Mary · 
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Tags: client questions, FAQ, users' guide · Posted in: All about blogging, Buy The Book Marketing, Your website
Be yourself! (everyone else is taken)
What’s my number one criticism of new business blogs? They’re boring. A lot of new bloggers are scared stiff of offending anybody who might read the blog. So the new blogger writes a bunch of innocuous crap that comes straight out of corporate-speak. And since it has no opinion and no oomph to it and [...]
October 22, 2010
· Mary · No Comments
Tags: All about blogging, be yourself on your blog, find your blogging style · Posted in: All about blogging
More clean-up tips for your WordPress blog
Fall cleaning my website is kind of like cleaning out my clothes closet. I’ve found hidden gems (when did I buy this sweater?) to wear and a few duds that have outlived their usefulness. (Goodbye gray blazer that seemed like such a good buy.) The same thing happens on your website! Here’s a few more [...]
October 14, 2010
· Mary · No Comments
Tags: update your blog, update your WordPress website · Posted in: All about blogging, Your website
Clean up your blog: broken links, clutter and about you
Part of my fall cleaning this year includes cleaning up my blog. If you’ve had your WordPress blog for a while, here’s a short list of updates and tweaks you can do that will pay dividends in traffic and conversions: 1. Clean up the 404 errors. These are the “Page not found” errors a visitor [...]
October 8, 2010
· Mary · 2 Comments
Tags: 404 errors, broken links on websites, updating your Wordpress site, WordPress site maintenance · Posted in: All about blogging, Your website
What’s a WordPress Newbie to do?
I’ve been working with a lot of people lately who are changing their websites over to WordPress. I changed my whole website over to WordPress a few years ago. I love being able to make changes on my own, instantly, instead of relying on someone else who knows html and has Dreamweaver. But, as much [...]
May 10, 2010
· Mary · No Comments
Tags: All about blogging, Word Camp, Wordpress · Posted in: All about blogging
Mindful Marketing
My fitness coach, Carol McAnally, always reminds me to be mindful as I’m trying to perform specific exercises. You don’t get good results if you just flop your way through a routine in order to just get through it. So, I try to remember to “drive my kidneys into the exercise ball” as I do [...]
April 6, 2010
· Mary · No Comments
Tags: marketing plan, mindful marketing, social media marketing · Posted in: All about blogging, social networking
How will people find your new blog?
It’s tough to start a marketing program when you don’t have a following and don’t even know if anybody’s paying attention. New authors ask, “If I start a blog, how do I get anybody to read it? Well, everybody has to start somewhere. You might be writing at first for just you and your mom [...]
March 30, 2010
· Mary · No Comments
Tags: All about blogging, blog promotion, finding a new blog · Posted in: All about blogging, Marketing
SEO for the rest of us
I don’t consider myself a techie. I know just enough about back-end SEO to be incredibly dangerous. So how does a non-tech website owner help their website make nice with Google and the other search engines? 1. Have a blog on your website and update it regularly. I’m amazed how many web people think it’s [...]
March 24, 2010
· Mary · No Comments
Tags: All about blogging, Bing Local Listing Center, book marketing, Google Local Business Search, keywords, SEO, Wordpress · Posted in: All about blogging, Buy The Book Marketing, internet
Marketing online: “I gotta be me!”
A lot of your success in marketing online depends on whether your prospects think there’s a real person behind the website, the blog, and the Facebook profile. They also have to like that person, but that’s another topic. Today I want to talk about being genuine in your online interactions. I’ve seen several of my [...]
February 17, 2010
· Mary · No Comments
Tags: Add personality to your posts, be genuine online · Posted in: All about blogging, social networking
6 Ways to Feed Your Monster Blog
Sooner or later bloggers have to Face The Monster. The Monster is a blank blog screen and no ready ideas of what to blog about. Here are my six best ways to defend yourself against The Monster with a steady stream of ideas: 1. Develop a swipe file of ideas from articles, other blogs, and [...]
November 16, 2009
· Mary · No Comments
Tags: All about blogging, finding topics to blog about · Posted in: All about blogging
